The WWE tradition of a brute trampling over jobbers will prosper with Alexander Rusev.
With Rusev, WWE is tapping into an oft-used archetype: the monster heel. His effective character and intimidating look combined with his athletic prowess will have his career look more like Mark Henry's than Giant Gonzalez's; he'll be more Umaga than The Great Khali.
The recent NXT transplant has mostly bee...
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