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Gimmick PPVs: Vince’s Golden Goose

Posted by Joel Abraham On November - 10 - 2009

Royal Rumble, Elimination Chamber, Hell in a Cell, Tables Ladders & Chairs...Make no mistake, WWE has some of the most lucrative gimmick matches in the business. They are matches that whet the appetite and sell PPVs.

With a bloated PPV calendar, WWE have attempted to freshen things up by giving a gimmick theme for each event. But in doing so, is Vince in danger of killing his golden goose?

With TLC scheduled for Dec. 13, this is a PPV that highlights the problem. We all love a TLC match now and again, but the prospect of having three in one night is ridiculous. How are viewers supposed to keep the same level of enthusiasm for each successive match?

This was a problem at Breaking Point. A submission-themed PPV isn...

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