How do you do it?
How do you create a WWE Superstar from the ground up, building him one promo, one match, at a time? How do you present him in the right way, making fans care about him, so much that they can’t get enough of him? How do you then base the entire company around him, counting on his popularity, and his ability to draw a crowd, to be financially successful?
And, after you have built John Cena, how do you replace him?
Vince McMahon is actually the man who can answer that question. But, he’s ducking my calls. Dude owes me 10 bucks.
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