TNA employee Eric Bischoff shot his mouth off on his blog in the last few days, calling out WWE for their falling ratings for viewers 18-34 years of age. He points to focus groups and other marketing studies that have proven that “established” stars are what draws viewers to wrestling programming and that WWE’s recent youth movement will be a failure.
Bischoff writes, “One could recognize the direct connect between what TV ratings, PPV buy rates, and ticket sales have proven time and time again, as well as what legitimate focus groups conducted by credible media companies in the business of su...
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