Greetings and salutations, my fellow wrestling fans. After watching the Fatal 4-Way PPV last Sunday, I felt like WWE bent me over and yelled "BOHICA!", short for "Bend Over, Here It Comes Again!" Not only did the event last just 2-1/2 hours, it was basically a snoozefest.
Afterwards, several of my friends and I were asking each other, "What in the blue hell was that?" I couldn't even run up a tab at my local watering hole, an oddity for me.
Let's not kid ourselves, pay-per-view is the straw that stirs the WWE's drink, accounting for approximately 18 percent of their annual revenue stream.
In 2010, WWE implemented a $5 increase on their PPV events, which will in turn increase their annual reve...
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